Equipment Industry Perspectives & EMDA Updates
News & Insights
Follow the companies, conversations, and business issues shaping equipment distribution. Explore member perspectives, practical ideas for your business, and news from the EMDA community.
Browse Latest ArticlesMember Education LoginProfessional Development
Meet Our 2026 Scholarship Recipient
Sean Robinson of Westward Parts Services Ltd. is pursuing MBA Essentials at the University of Toronto’s Rotman School of Management.
Read Sean’s Story →Webinars & Education
Continue Learning in the Member Portal
EMDA members: sign in to access member educational resources and explore available learning opportunities.
Sign In to the Member Portal →Connections for Your Business
Turn Industry Insight into Connections
Meet manufacturers, wholesale distributors, independent reps, and industry partners through EMDA events and membership.
Explore Member Benefits →Hear EMDA’s perspective: explore two podcast conversations
Germinate Podcast
A conversation about equipment distribution, industry trends, networking, and the EMDA community.
Watch the Germinate Conversation →Flowing Sales Podcast
Celeste Lindsey and Kris Yancey discuss industry connections, technology, collaboration, and the role of associations in manufacturing and distribution.
Watch the Flowing Sales Conversation →From the EMDA Community
Latest News & Business Insights
Member news, equipment industry perspectives, and updates to help you stay connected. Browse earlier articles using the Older Posts link below.
EMDA NEWS
EMDA Featured on the Germinate Podcast
We’re excited to share that EMDA recently sat down with the Germinate Podcast to talk all things equipment distribution—industry trends, the power of networking, and how our community is shaping the future of ag machinery.
🎙️ Episode highlights
Inside EMDA: How our 80‑year‑strong network connects manufacturers, distributors, and reps.
Member success stories: Real examples of collaboration and growth.
Looking ahead: Key challenges and opportunities we see for 2025 and beyond.
Catch the full conversation on YouTube and hear firsthand how EMDA is cultivating connections across the ag equipment landscape:
👉 Watch now: Germinate Podcast featuring EMDA
Feel free to share the episode with colleagues, and let us know your thoughts—tag us on social or drop a comment. Thanks to the Germinate team for having us!
Make it stand out
EMDA Blog Posts
Welcoming Broad Leaf Media to EMDA’s Provider Membership: Capturing Moments, Elevating Brands
Welcoming Broadleaf Media to EMDA’s Provider Membership: Capturing Moments, Elevating Brands
Cummings and Bricker: Proud EMDA Members Embracing Industry Insights
"The Long Haul with a Shortline Salesman," featured on Farm Equipment. This piece offers an in-depth look at the life of a shortline salesman, capturing the unique challenges and rewards of this vital role within our industry.
The Canadian Trade Commissioner Service invites you:
The Canadian Trade Commissioner Service invites you to attend Canada Hour at the Farm Progress Show in Boone, Iowa.
Join us for an ice-cold drink and some snacks after a long day setting up your exhibit space.
Please visit the Eventbrite link below to register for this free networking event.
Celebrating One Year of Excellence: Celeste Lindsey's Impact on EMDA
Celebrating One Year of Excellence: Celeste Lindsey's Impact on EMDA
Discover the Fun at EMDA's Social Program for Spouses!
The EMDA Fall Convention isn't just for our members; it's a fantastic opportunity for their spouses to relax, connect, and enjoy a variety of activities specially designed for them. We've planned an exciting social program that ensures everyone has a memorable time. Here's a sneak peek at what we have in store:
Welcome Our Newest Providers Members: Flow RMS, NetSuite, and National Inventory Exchange Network!
We at the Equipment Marketing & Distribution Association (EMDA) are thrilled to announce that three exceptional provider companies have joined our ranks this July! Please join us in welcoming Flow RMS, NetSuite, and the National Inventory Exchange Network to the EMDA family. Their unique services and expertise are set to bring immense value to our members and enhance the resources available within our organization.
Farm Equipment and EMDA Cooperate on the 10th Annual Dealership Minds Summit
Farm Equipment and EMDA Cooperate on 10th Annual Dealership Minds Summit

