Upcoming Events
EMDA events are designed to help you connect, learn, and grow. From targeted contact sessions to multi-day conventions, each event is structured for real business impact.
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EMDA Fall Convention
📅✨2026EMDA Convention Schedule✨📅
We’re excited to announce the 2026 EMDA& FEMA Fall Joint Convention happening at the New Orleans Marriott - New Orleans, Louisiana - October 27–29, 2026
Get ready to connect, collaborate, and celebrate in one of the most vibrant cities in the U.S.!
Monday, October 26
8:00- 12:00 Group 6 Meeting Special Meeting for G6 Members
12:00- 5pm Board of Directors Meeting Board Members only
Tuesday, October 27
12:30-1:00 Vi by visorPRO®- The ROI of AI.
1:15-2:00 Phil Paterson- Executive Order Strengthening Customs Enforcement – What importers and suppliers need to know to be ready.
2:00-3:30 Roundtable: EMDA … Gateway to the North American Market – panel presentation and Q&A for manufacturers looking to sell products in North America.
3:30-4:00 Member Spotlight – The EMDA President, Kris Yancey will do a presentation on Implement Sales and Marketing
4:00-4:30 New Member/ Mentor Toast For New Members and Mentors
4:30-6:00 ITA Meet and Greet
6:00- Past President Reception & DinnerFor Past Presidents, the Board, and their guests.
Wednesday, October 28
08:00a – 09:30a FEMA/EMDA Joint Opening Session & Breakfast – Speaker: Alex Webber
Get ready to kick off the convention with energy, inspiration, and practical strategies for success. Alex Weber is an award-winning keynote speaker, champion coach, acclaimed author, NBC television host, and competitor on American Ninja Warrior. In fact, he is the only person ever to both host and compete on the show.
Known for his contagious enthusiasm and actionable insights, Alex helps individuals and organizations lead through change, overcome challenges, and achieve breakthrough results. Having inspired more than 5.5 million people worldwide and worked with leading organizations including Amazon, Apple, Fidelity, LinkedIn, RE/MAX, and the Los Angeles Lakers, Alex brings a unique blend of entertainment, motivation, and real-world strategies.
Through powerful stories, practical takeaways, and his signature The Unstoppable You framework, Alex will empower attendees to embrace change, conquer obstacles, and unlock new levels of personal and professional achievement.
8:00- 5:00 ITA Communication Room
10:00a-11:00a Corporate Annual Meeting – Standard agenda items (reports, nominations, etc.).
10:30a –2:30p Join us for the EMDA/FEMA Joint Social Program
Spouse Outing: A Taste of New Orleans
Experience the flavors and rich history of New Orleans during this unforgettable outing.The day begins at the renowned New Orleans School of Cooking, where guests will enjoy a lively, interactive cooking demonstration and lunch. During this two-hour experience, local chefs will prepare classic Louisiana favorites while sharing the history and traditions behind Creole and Cajun cuisine. Guests will enjoy each course as it is prepared, along with complimentary beverages, and will receive recipe cards to take home so they can recreate these iconic dishes. Following lunch, the group will visit The Historic New Orleans Collection Museum for a guided tour through one of the city's premier history museums. Guests will explore fascinating exhibits, artifacts, and stories that showcase the unique culture, architecture, and heritage of New Orleans.This memorable outing combines authentic New Orleans cuisine, history, and Southern hospitality, offering the perfect way to experience the spirit of the Crescent City.
11:15a – 12:45p Contact Session – Each table will have a small sign to remind participants of the 10-minute ‘limit’. Booth Signs include “distributor” or “rep” notation and territory map, and product types. Companies are set in alphabetical order. The first 30 minutes are limited to EMDA Associate members only.
1:00a -5:30p Open for Provider and Associate member Breakout sessions
1:15–1:45 PM Osmundson MFG. Presents “Winning Beyond Price: Building Loyalty in a Commodity Market”
2:00–2:30 PM RepFabric- From the Field to the Factory: Creating Visibility That Drives Growth- RepFabric Breakout session
2:45–3:15 PM Gripp- Building stronger customer relationships the easy way
3:30–4:00 PM Dündarlar Makina and Toscano
4:15–4:45 PM- Moore Colson- is “Agribusiness Capital Spending Outlook”
5:00–5:30 PM ITA Delegate Introduction
06:00p – 07:00p Partners Party– All EMDA convention registrants are invited. FEMA manufacturers Members invited to celebrate our joint partnership.Sponsored by Osmundson MFG.
7:00p- 9:00 p Open for sponsorship party
Thursday, October 29th
7:00a – 9:00a FEMA/EMDA Joint Breakfast Buffet
8:00 a- 9:00 a Past Presidents Breakfast for Past Presidents and the Board
9:00a-10:30a Rep RoundTable- For Distributors and Reps only
10:30a -1:00p Industry Showcase- Mardi Gras Themed
1:00p-5:00p EMDA ONLY FREE Head Shots- Sponsored my FARMX
3:00p-4:00p Panel Discussion: Strengthening Partnerships Between Manufacturers, Distributors & Reps
Join us for an engaging industry panel focused on strengthening the relationships between manufacturers, distributors, and independent reps. Our panelists will share perspectives from each side of the partnership, discuss what makes these relationships successful, and explore ways we can communicate better, overcome challenges, and grow together.
Panelists: Josh Overholser – Distributor | Sean Morrisey – Independent Rep | Ben Hellbusch | Manufacturer James Shurts – Manufacturer | NAEDA
4:30- 5:30 Joint Closing Reception
05:30p - 9:30 Joint Farewell Outing -
Farewell Dinner Cruise | 6:00 PM – 9:00 PM
Join us for an extra-special farewell evening aboard a classic New Orleans steamboat as we cruise along the historic Mississippi River. Guests will enjoy authentic New Orleans cuisine, live music, and breathtaking views while celebrating the close of another memorable EMDA Convention. It's the perfect opportunity to relax, connect with fellow attendees, and experience the unique culture and charm of the Crescent City.
Transportation: Motor coaches will depart the hotel at 5:30 PM. The cruise will sail from 6:00 PM – 9:00 PM, with an anticipated return to the hotel by 9:30 PM.
Spring Meeting 2027
Spring Meeting 2027 | Scottsdale, AZ
We’re excited to announce that the EMDA Spring Meeting 2027 will be hosted at the beautiful Fairmont Scottsdale Princess. This premier resort will provide the perfect backdrop for networking, learning, and connection. More details coming soon, stay tuned!
Thursday April 1st
8:00a – 12:00p Board of Directors Meeting
12:00- 5:00 P Group6 Meeting
6:00p – 18:00p Welcome Reception
Kick off the 2027 EMDA Spring Meeting with an unforgettable evening at our Welcome Reception! Reconnect with industry friends, make new connections, and enjoy a relaxed Scottsdale atmosphere as we begin our time together.
Enjoy heavy hors d'oeuvres, live music, and a unique Southwestern experience featuring our Beer Burro, serving up cold beverages and plenty of photo opportunities. It's the perfect way to unwind, network, and experience the hospitality and charm of Scottsdale before a full schedule of education and relationship building.
Friday April 2nd
8:30a – 009:15a Breakfast for Business Program registrants only
9:15-10:45a “Future of Agriculture” and how technology is driving large-scale operations and efficiencies in feeding the world.- Eric Behlke
10:45- 11:30 Leading Through the Tough Stuff: People, Profit & Pressure Round Table
1:00p – 5:30 Optional Excursion: Sonoran Desert Sand Buggy Adventure Cost: $270 per person
Experience the beauty of the Sonoran Desert on a guided Sand Buggy Adventure! Round-trip motorcoach transportation from the Fairmont Scottsdale Princess is included.
Departure: 1:30 PM
Return: Approximately 5:30 PM
Registration Includes:
Guided Sand Buggy Adventure
Round-trip transportation
Please Bring:
Valid photo ID
Signed activity waiver
Sunscreen and water
Closed-toe shoes
Comfortable outdoor clothing
Business attendees and their registered social guest will ride together whenever possible. Space is limited, so reserve your spot during registration!
Saturday April 3rd
8:30a – 9:15a Breakfast for Business Program registrants
9:15-10:45 Featured Speaker — To Be Announced
10:45-11:30 Leading Through Change: Lessons for Equipment Industry Leaders Featuring John Schmeiser, author of If Board Rooms Could Talk: The Pivotal Work No One Sees.
11:30-6:00 Optional Golf Outing (Advance registration required.)
Enjoy an afternoon on one of Scottsdale's premier golf courses. Tee times will be scheduled based on participant interest and finalized in January.
6:00p – 9:00p Closing Celebration Dinner – Western Theme (All Registrants)
Wrap up the Spring Meeting with an unforgettable Western-themed celebration! Enjoy a cocktail reception beginning at 6:00 PM with an open bar and Best Dressed voting, followed by dinner at 6:30 PM. Throughout the evening, President Josh will recognize our Manufacturer/Provider of the Year, Distributor/Representative of the Year, and announce the Best Dressed winner.
Fall Convention 2027
Fall Convention | Oklahoma City, OK
EMDA is excited to partner with FEMA for a joint Fall Convention in Oklahoma City, hosted at the Omni Oklahoma City Hotel. This collaborative event will bring together industry leaders for meaningful connections, insights, and shared experiences. More details coming soon—stay tuned!
Address: 100 W. Oklahoma City Boulevard, Oklahoma City, OK 73109
Monday, October 25
8:00- 12:00 Group 6 Meeting Special Meeting for G6 Members
12:00- 5pm Board of Directors Meeting Board Members only
Tuesday, October 26
12:30-1:00 Open Breakout
1:15-2:00 Open Breakout
2:00-3:30 Roundtable: EMDA … Gateway to the North American Market – panel presentation and Q&A for manufacturers looking to sell products in North America.
3:30-4:00 Member Spotlight – The EMDA President, Josh Overholser, will do a presentation on Superior Implement & Supply Co. (SISCO)
4:00-4:30 New Member/ Mentor Toast For New Members and Mentors
4:30-6:00 Open break out
6:00- Past President Reception & Dinner For Past Presidents, the Board, and their guests.
Wednesday, October 27
08:00a – 09:30a FEMA/EMDA Joint Opening Session & Breakfast – Speaker: More details to come
10:00a-11:00a Corporate Annual Meeting – Standard agenda items (reports, nominations, etc.).
10:00a –1:00p Join us for the EMDA/FEMA Joint Social Program
Social Guest Exclusive: More details to come
11:15a – 12:45p Contact Session – Each table will have a small sign to remind participants of the 10-minute ‘limit’. Booth Signs include “distributor” or “rep” notation and territory map, and product types. Companies are set in alphabetical order. The first 30 minutes are limited to EMDA Associate members only.
1:00a -5:30p Open for Provider and Associate member Breakout sessions
06:00p – 07:00p Partners Party – All EMDA convention registrants are invited. FEMA manufacturers Members invited to celebrate our joint partnership.
7:00p- 9:00 p Open for sponsorship party
Thursday, October 28th
7:00a – 9:00a FEMA/EMDA Joint Breakfast Buffet
8:00 a- 9:00 a Past Presidents Breakfast for Past Presidents and the Board
9:00a-10:30a Rep RoundTable- For Distributors and Reps only
10:30a -2:00p Industry Showcase- Western Themed
2:00p-5:30p Open Breakout Sessions with FEMA
5:30p – 06:30p EMDA/FEMA Joint Industry Reception
06:30p - Joint Farewell Outing - More details to come
Spring Meeting 2026
Save the Date: 2025 EMDA Spring Meeting
Sheraton Maui Resort & Spa | April 9–11, 2025
Join us in beautiful Lahaina, Maui, for EMDA’s 2026 Spring Meeting, hosted at the stunning Sheraton Maui Resort & Spa. This unforgettable location offers the perfect blend of professional development, networking, and relaxation.
We are currently finalizing the agenda, but here’s a sneak peek at what to expect:
Fall Convention 2025- Las Vagas
Tuesday, October 28
12:30-1:00 Vi By Visorpro Leveraging AI to Provide Service Support
01:15p p.m. – 1:45 p.m. Henderson, Texas Role in Your Onshoring Journey
02:00p p.m. – 3:30 p.m. Roundtable: EMDA … Gateway to the North American Market – panel presentation and Q&A for manufacturers looking to sell products in North America.
03:30p p.m. – 4:00p p.m. Member Spotlight – The EMDA President, Shannon Soparlo will do a presentation on Adair Sales and Marketing
4:00 p.m.- 4:30 p.m. New Member/ Mentor Toast (For New Members and Mentors)
4:30 p.m.- 6:00 p.m. ITA meet and greet (Everyone invited)
06:30 p.m. – 9:00p p.m. Past President Reception & Dinner (For Past Presidents, the Board, and their guests.)
Wednesday, October 29
08:00 a.m. – 09:30 a.m. FEMA/EMDA Joint Opening Session & Breakfast –
Speaker: Jimmy Yeary
The Joint Opening Breakfast Session is open to members of both the Farm Equipment Manufacturers Association and the Equipment Marketing and Distribution Association (EMDA). It takes place Wednesday, October 29, 2025, from 8:00 to 9:30 a.m.
This high-energy session will feature Jimmy Yeary, one of the most dynamic communicators in America. His instantly recognizable moments elevate any room and leave a lasting impression. A Grammy Award-winning artist and acclaimed songwriter, Jimmy has shaped how millions think and feel for over a decade.
Before leading SHENANDOAH, he was already performing #1 hits like “Mama Knows,” “Somewhere in the Vicinity of the Heart,” and “Sunday in the South.” His catalogue includes more than 2,000 songs—many featured on Grammy-winning, gold, and platinum albums. Nine of them have topped the Billboard charts.
Jimmy applies the lessons of his music career to inspire growth, emotional awareness, and meaningful connection within organizations. He won’t just speak to who you are—he’ll put it to music.
10:00 a.m.- 11:00 a.m. Corporate Annual Meeting – Standard agenda items (reports, nominations, etc.).
10:30 am – 1:30 p.m. Join us for the EMDA/FEMA Joint Social Program
Charcuterie & Mixology Workshop
Get ready for a deliciously fun evening designed just for our social guests! This hands-on workshop is the perfect blend of creativity and flavor. You'll build your own custom charcuterie board while learning how to artfully pair cheeses, meats, and accompaniments for a beautiful and tasty presentation.
Under the guidance of expert instructors, you’ll also dive into the basics of mixology—shaking and stirring two signature cocktails that perfectly complement your board.
All materials, ingredients, and tools are provided, so all you need to bring is your appetite and enthusiasm. This is a great opportunity to sip, savor, and socialize in a relaxed and engaging setting. Don’t miss out on this exclusive social guest experience!
11:15a a.m. – 12:45p p.m. Contact Session – Each table will have a small sign to remind participants of the 10-minute limit’ Booth Signs include “distributor” or “rep” notation and territory map, and product types. Companies are set in alphabetical order. The first 30 minutes are limited to EMDA Associate members only.
1:00a.m - 5 p.m. Presentations from Providers and Associate members to showcase their products:
1:15-1:45- Innovative Cloud Presents” An overview of Acumatica Cloud-based ERP - Financials and Distribution”
2:00-2:30 Custer LED Presents “an Introduction to Custer Products”
2:45-3:15 WBGlobalServices Presents “246 Leadership Academy”
3:30-4:00 GRIPP Presents What Happens After the Sale Will Define Your Brand—and Your Channel
4:15- 4:45 Spindustry Presents "The Cost of Delaying Digital Transformation."
5:00-5:30 ITA Presents “Italian manufacturers' delegation”
06:00 p.m. – 07:00 p.m. Partners Party – All EMDA convention registrants are invited. FEMA manufacturers that do business with any EMDA members will receive a special
invite.
Thursday, October 30
7:00 a.m. – 9:00 a.m. FEMA/EMDA Joint Breakfast Buffet
10:30 a.m. -2:00 p.m. New & Improved Industry Showcase – VEGAS Style!
Get ready for the all-new Industry Showcase—no pipe and drape, just an open, easy-to-navigate layout with a detailed map to guide you. Enjoy complimentary hors d’oeuvres, a special 80th Anniversary toast, and high-energy Vegas-style entertainment, including a showgirl and MC announcing sponsor booths! Network effortlessly, explore the latest industry innovations, and take part in fun Vegas-inspired ways to win—all without missing a beat.2:00 p.m.- 3:30 p.m. Optional: You’re welcome to use your booth as a meeting space during this time or begin packing up for the day at your convenience.
9:00 a.m. -10:30 a.m. Rep RoundTable- Topics Include:
-Technology & Tools
-Regulatory & Compliance
-Logistics & Freight Management
-Health Insurance & Employee Benefits
- Attracting & Retaining Talent
-Workforce Engagement & Leadership
11:30 a.m. – 12:30 p.m. Past Presidents Luncheon – (For Past Presidents and The Board)
05:30p.m. – 06:30 p.m. EMDA/FEMA Joint Industry Reception
6:30 p.m.- FEMA Gala EMDA Attendees invited.
2025 EMDA Spring Management Workshop
Mark Your Calendar for April 10-12th for EMDA’s 2025 Spring Management Workshop in Banff Canada! We will be celebrating 80 years!! Registration Opens October 22, 2024!
Hotel Information:
Fairmont Banff Springs
405 Spray Ave Banff, ABT1L1J4
To Register you must be a member and login into the member portal. Then Click on Spring Meeting.
Thursday 6:00p – 9:00p
Welcome Reception and Casino night for all registrants. The scholarship fundraiser winner has been announced. Help us celebrate 80 years!
Friday, April 11, 2025
8:30a – 9:00a Breakfast for Business Program registrants
9:00a – 09:15a Walk through the castle to the meeting space
9:15-9:45 Step Presents- Canadian Manufacturing and Agriculture Equipment Market in Canada
9:45-10:00- Break
10:00- 11:30 Panel discussion with North American Dealers Association, S3.
12:00p – Afternoon free to enjoy Banff
Saturday, April 12, 2024
8:30a – 9:15a -Breakfast for Business Program registrants
9:00a – 09:15a Walk through the castle to the meeting space
9:30-10:30- SEO, SEM, and ChatGPT: Exploring the new frontier of marketing leads for the equipment industry.- Hosted by Laura Norup-Boyer, VP of Client Success with SitePartner
10:30-10:45- Break
10:45-11:30-Learning how to use data and analytics to make better marketing investment decisions Workshop- Hosted by Laura Norup-Boyer, VP of Client Success with SitePartners
11:30-6:00- Afternoon free to enjoy the Banff area.
6:00p – 9:00p Closing Reception and Dinner for all registrants. We are Celebrating 80 years.
-Wear Red for the 80th anniversary
-Photo booth
-Awards
EMDA/ FEMA Joint Fall Convention
Meeting and networking opportunities are the main reason attendees and exhibitors participate in the Fall Convention and EMDA strives to provide the most effective structured means to enable such interaction. But, while Business Program registrants are filling their time with manufacturer and supplier interviews, spouse/guest registrants can take part in the numerous social events.